PEER 150 San Francisco Regional Dinner
Rodan + Fields Headquarters
Thursday, May 17th, 2018
The PEER 150
The San Francisco members of The PEER 150 are honored to host an evening of networking and content at Rodan + Fields Headquarters. Attendance is open to senior marketing executives approved by our PEER 150 team.
You are invited to join us for an evening of engaging content and idea sharing, along with great food and plenty of networking time with your peers.
We look forward to seeing you on Thursday, May 17th!
Thursday, May 17th
5:30 pm – Networking & Cocktail Reception
6:30 pm – Dinner Served
7:00 pm – PEER 150 Welcome Comments
7:15 pm – Panel Discussion: Disruptive Innovation and the Opportunities That Come With It
8:30 pm – Prize Drawing
9:00 pm – Adjourn
Brian Ecclesine, VP, Strategic Accounts, MiQ
As VP of Sales, Strategic Accounts for MiQ, Brian is responsible for strategic account growth and partnerships. Having been with MiQ for over 3 years, he has ran sales regions, acquired larger partnerships and was awarded MiQ’s US Salesperson of the Year Award in 2017.
Before MiQ, Brian was with Millennial Media providing clients with mobile marketing solutions across both managed service and programmatic platforms. And prior to that he was leading a team at Martini Media which provided luxury advertisers with a publisher network reaching an affluent audience.
Prior to working in media, Brian worked in finance for FXDD, a foreign exchange trading division of Tradition Financial North America. TFNA is a wholly-owned company of Compagnie Financière Tradition (Switzerland), an inter-dealer broker specializing in over-the-counter financial and commodity related products.
Brian’s sales and management training includes seminars hosted by industry leaders including Jerry Shereshewsky (The Last of the Madmen), Hal Trencher (PointRoll), Amy Auerbach (22Squared), Julie Roehm (SAP), Doug Weaver (Upstream Group), Adam Chandler (Kargo), Dan Parsons (Dale Carnegie Training), Jonathan London (IPG Training), Richard Dunmall (MiQ), Will Greenwood (World Cup rugby champion), and Julie Fotos (JF Coaching).
In my free time I enjoy cycling, poker, cars, drumming, boxing, traveling, and family and friends.
Aimée Lapic, CMO, Pandora
Aimée Lapic is the Chief Marketing Officer for Pandora where she is responsible for overseeing consumer brand strategy, market positioning, public relations and marketing communications, creative and performance-based and partnership marketing for the company.
Previous to Pandora, Aimée served as the Senior Vice President / Global Chief Marketing Officer for Banana Republic as well as the General Manager of BananaRepublic.com. Aimée was responsible for global P&L accountability for the ecommerce business as well as overseeing the creative and marketing teams across the $2.8B business.
Prior to leading that business, Aimée held numerous positions over thirteen years across Gap, Inc., in leadership roles, including Senior Vice President and General Manager of Gap Outlet International, where she drove 20 consecutive quarters of growth.
Aimée currently serves as a Marketing Advisory Board member of Ridge Ventures, a venture capital firm focused on early-stage consumer internet and enterprise IT investments. Its current fund is $120MM.
She holds a B.A. in English Literature from Princeton University, and an M.B.A. from Harvard Business School.
Dre Madden, Sr. Director, Digital Experiences—Marketing & Commerce, Rodan + Fields
As a senior leader at Rodan + Fields, the #1 skincare brand in the US, Dre Madden is helping pave the way for the next stage of digital evolution. An interactive industry player since 1997, Dre has racked up an extensive marketing background with experience at leading e-commerce companies and high-growth start-ups. At Rodan + Fields, she is the Senior Director of Digital Experiences, managing both the digital marketing and consumer product management teams. She leads digital acquisition, business operations, and merchandising, in addition to consumer digital tools/experiences. Prior to R+F, she was a lead marketer at OpenTable, and helped develop and lead marketing teams at StubHub. An entrepreneur at heart, Dre also co-founded Date My Friend, an event-based company focused on single’s networking.
Geoff Seeley, Director, Global Connections and Media Activation, Airbnb
Geoff leads marketing at Airbnb. The majority of his career was spent in media, digital and creative agencies before jumping client-side and joining Unilever to build out their global communications planning team. After 5 amazing years he joined Pearson to lead their digital transformation until San Francisco came calling and he moved with his family to the Bay Area in the summer of 2017.
Melissa Waters, VP, Marketing, Lyft
Melissa Waters, as Lyft’s Vice President of Marketing, brings a focus on brand and marketing strategy to fuel continued growth of the business. She leads the Brand, Product Marketing, Communications, and Creative efforts as Lyft improves people’s lives with the world’s best transportation.
With over 15 years of experience building some of today’s top brands, Melissa previously served as Pandora’s Vice President of Brand and Product Marketing. Prior to that, she held a variety of brand, performance, and marketing positions at Flip Video, Diamond Foods, and The Home Depot. Melissa earned an MBA from Babson College and a bachelor’s degree in journalism from the University of Houston.
For more information about sponsorship, please contact RyanGabel@thepeer150.com.
Advangelists is a team of veterans from the tech ecosystem, uniting experiences in ad tech, programmatic solutions, automation, NLP, machine learning, motion based technology, rich media and mobile video technologies.
Our GOAL was to create a digital ecosystem that is intuitive, lightening fast and offers the features, controls and knobs that enable you to reduce overhead and increase revenue.
We use proprietary technology to make advertising automated and truly Programatic. Our platform is end to end – AdServer, DSP, SSP, DMP and Ad-quality control solution. Offering integrations into hundreds of supply and demand side partners. We’re a lean team with focus on letting the machines take over, with heavy data science backed analytics tools, avails engine, ad quality solution and optimization engines. Our platform also offers post campaign attribution analysis with location, app installs and audience data.
Hero Digital is the leading independent customer experience agency.
We combine strategy, design, engineering, and analytics in our delivery of multi-channel customer experiences for brands. From the beginning of the customer’s journey to the purchase process and post-purchase support, we help modern marketers keep their customers engaged with industry-defining experiences.
With six offices across the United States, Hero Digital offers clients the perfect balance of scale and agility.
MiQ is an independent marketing intelligence company with the people and technology that help businesses win. It is our vision to reimagine the value of marketing by connecting data and discovering insight to drive business outcomes.
Founded by Lee Puri and Gurman Hundal in 2010, MiQ company currently employs over 550 people across 15 offices located in North America, Europe and APAC. The world’s leading brands and media agencies such as American Express, Avis, Lenovo, Unilever, Microsoft, GroupM, Publicis and IPG work with MiQ. In the last year, the company has won various awards including Fastest Growing Tech Company of the Year at the Stevie Awards, Most Effective Use of Data at The Drum’s Digital Trading Awards USA, and The Sunday Times International Track 200.
Please visit us www.wearemiq.com.
60 Spear Street, Suite 600
San Francisco, CA 94105
Rodan + Fields® is redefining the future of anti-aging skincare. Founded by Dr. Katie Rodan and Dr. Kathy Fields, world-renowned dermatologists, we are a premium skincare brand built on a legacy of innovative dermatology-inspired skincare products backed by clinical results. Our company was established on the principle that living better in your skin means living better in your life. We believe everyone has the opportunity to make a difference in their own lives—and in the lives of others. Accordingly, our unique business model offers an unparalleled personal enterprise opportunity for individuals to join a community of like-minded entrepreneurs connected via social networks. At the core of everything we do is a commitment to create positive change in people’s skin, in their lives and, ultimately, in the lives of others.