PEER 150 New York Regional Dinner
NFL Experience Times Square
**POSTPONED** Thursday, October 18th, 2018
Welcome
The PEER 150
The New York members of The PEER 150 are honored to host an evening of networking and content at NFL Experience Times Square. Attendance is open to senior marketing executives approved by our PEER 150 team.
You are invited to join us for an evening of engaging content and idea sharing, along with great food and plenty of networking time with your peers.
We look forward to seeing you on Thursday, October 18th!
Agenda
Thursday, October 18th
5:30 pm – Arrival & Check-In
6:00 pm – NFL Experience & Networking
The NFL Experience is a first of its kind interactive attraction that will blend state-of-the-art technology with hands-on activities, transporting visitors directly into the game for an interactive exploration of football, from the practice field to the Super Bowl! Included in the evening will be a full tour of The NFL Experience where you will have the opportunity to test your skills to see how they measure up to professional football players, learn game strategy from Coach Jon Gruden, and experience the adrenaline-pumping action of the NFL in an immersive 4D movie theater.
7:00 pm – Food Stations, NFL Experience Welcome Comments & Endeavor Marketing Team Presentation
Michael Williams
President
NFL Experience Times Square
7:30 pm – Hacking Social: The State of Social Media Security
Sam Small
Chief Security Officer
ZeroFOX
Last year there were numerous stories of targeted attacks and compromise via social media. Protecting our brands, people, and organization in the context of new business communications platforms – social media and digital platforms – is more important than ever. With more Facebook business pages than .coms today, every brand is more susceptible to targeted attacks and exploitation via social media than ever before. With social media being the latest tool in the evolution of your brand growth and engagement programs, safeguarding it should be the cornerstone of a brand protection program as well. Brand protection in the social media age means grappling with the speed, volume and diversity of risks associated with social media. Marketers are expected to find and eliminate malicious content, brand impersonations and fake accounts, hacked accounts, and customer scams, all while succeeding in their day jobs of growing engagement and driving revenue. The ZeroFOX Platform helps marketing teams through accuracy and automation by protecting accounts from hijacking, taking down fake accounts impersonating your brand or key executives, stopping scams that exploit customer engagement and automatically remediating offensive content posted to your own page across all channels. With robust protection for all a marketing team’s social assets, marketers can focus their resources on creating value on social media, not fixing issues that arise.
8:15 pm – Continued Networking, Cocktail Reception & Food Stations
9:00 pm – Prize Drawing
9:30 pm – Adjourn
Speakers
Sam Small, Chief Security Officer, ZeroFOX
Dr. Sam Small serves as the Chief Security Officer of ZeroFOX, helping its customers implement world class social-media protection programs and supporting ZeroFOX to continuously advance its role as the innovation leader of social-media and collaborative-technology security solutions. After earning his doctorate in computer science from Johns Hopkins University, Sam was a lecturer, led an academic security research lab, and launched two security-industry startups, including Fast Orientation where he most recently served as CEO and continues to maintain a non-operational role as Chairman. In addition to his technical and entrepreneurial pursuits, Dr. Small has provided expert technology and security assessments of dozens of organizations and vendor products and conducted due diligence assessments for more than a dozen software-industry investments, mergers, and acquisitions. He has also served as an expert witness in several high-profile security, software, and network-related lawsuits. His work and research have been covered in publications including Wired, The New York Times, The Washington Post, New Scientist, CNET, ZDNet, and slashdot.
Sponsors
For more information about sponsorship, please contact [email protected].
ZeroFOX, the innovator of social media & digital security, protects modern organizations from dynamic security, brand and physical risks across social, mobile, web and collaboration platforms. Using targeted data collection and artificial intelligence-based analysis, ZeroFOX protects modern organizations from targeted phishing attacks, credential compromise, data exfiltration, brand hijacking, executive and location threats and more. Recognized as a Leader in Digital Risk Monitoring by Forrester, the patented ZeroFOX SaaS platform processes and protects millions of posts, messages and accounts daily across the social and digital landscape, spanning LinkedIn, Facebook, Slack, Twitter, HipChat, Instagram, Reddit, Pastebin, Tumblr, YouTube, VK, mobile app stores, the deep & dark web, domains and more.
Location
NFL Experience Times Square
20 Times Square (7th avenue between 47th and 48th)
New York, NY
The NFL Experience brings fans closer than ever to the game and their favorite teams. NFL Experience is a first-of-its-kind live action attraction, combining interactive games, a state-of-the-art 4D theater and the Vince Lombardi Trophy! The NFL Experience takes visitors from the stands to the field, transporting them from kickoff through playoffs, and ultimately, the game’s biggest stage – the Super Bowl!