PEER 150 Los Angeles Roadshow
Tour Stops: Sony Pictures Entertainment & Trigger Global, Inc.
Thursday, May 10th, 2018
Welcome
The PEER 150
The Los Angeles members of The PEER 150 invite you to join us for a day of networking and content starting at the headquarters of Sony Pictures Entertainment and Trigger Global, Inc. Attendance is open to senior marketing executives approved by our PEER 150 team.
We look forward to seeing you on Thursday, May 10th!
Agenda
Thursday, May 10th
9:00 am – Sony Pictures Entertainment HQ Visit
Sony Pictures Entertainment’s global operations encompass motion picture production, acquisition, and distribution; television production, acquisition, and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. SPE’s Motion Picture Group includes film labels Columbia Pictures, Screen Gems, TriStar Pictures, Sony Pictures Animation, and Sony Pictures Classics.9:25 am – Welcome Remarks
Milissa Douponce
VP, International Marketing
Sony Pictures Entertainment9:30 am – Tour of Sony Lot
11:30 am – Lunch and Sony Pictures Entertainment Panel Discussion
Wendy Armitage
SVP, MPAA Rating & Specialty Releases
Sony Pictures Entertainment
Maria Clemente-Serrano
Sr. Publicist, International Publicity
Sony Pictures Entertainment
Kate Donnelly
VP, International Research
Sony Pictures Entertainment
Vinele Grana
Worldwide Exhibitor Partnerships & Activations
Sony Pictures Entertainment
Melissa Smith
Executive Director, International Theatrical Analytics/Worldwide Distribution Analytics
Sony Pictures Entertainment
Kristin Withers
SVP, Worldwide Creative Content
Sony Pictures Entertainment
1:00 pm – Depart for Trigger Global, Inc. HQ
1:30 pm – Trigger Global, Inc. HQ Visit
Trigger invents unrivaled mixed reality experiences for the world’s top brands. From major marketing campaigns to powerful enterprise solutions, their work combines premiere content with the latest technology, blending physical and digital worlds in innovative yet measurable ways.1:45 pm – Private HQ Tour
2:15 pm – Trigger Global, Inc. Presentation & Interactive AI/AR Demos
Jason Yim
President & Executive Creative Director
Trigger Global, Inc.3:30 pm – Happy Hour Cocktails & Networking
4:00 pm – Departures
4:00 pm – Bus departs and returns to Sony Pictures
Speakers
Wendy Armitage, SVP, MPAA Rating & Specialty Releases, Sony Pictures Entertainment
Maria Clemente-Serrano, Sr. Publicist, International Publicity, Sony Pictures Entertainment
Kate Donnelly, VP, International Research, Sony Pictures Entertainment
Vinele Grana, Worldwide Exhibitor Partnerships & Activations, Sony Pictures Entertainment
Melissa Smith, Executive Director, International Theatrical Analytics/Worldwide Distribution Analytics, Sony Pictures Entertainment
Kristin Withers, SVP, Worldwide Creative Content, Sony Pictures Entertainment
Jason Yim, President & Executive Creative Director, Trigger Global, Inc.
Jason Yim is the CEO and executive creative director of Trigger, The Mixed Reality Agency™ with offices in the US and Denmark. Yim has led more than 100,000 hours of development in AR/VR/XR as the showcase developer for Vuforia, Google Tango and for clients including: Nike, Honda, Visa, McDonald’s, the Spider-Man movie franchise, and recent Star Wars movies. With LEGO, he has developed mixed reality content and solutions for various product lines including LEGO Stores and the new LEGO Museum. Yim has two assigned patents in table-top AR play, with several more pending.
Sponsors
For more information about sponsorship, please contact [email protected].
Advangelists is a team of veterans from the tech ecosystem, uniting experiences in ad tech, programmatic solutions, automation, NLP, machine learning, motion based technology, rich media and mobile video technologies.
Our GOAL was to create a digital ecosystem that is intuitive, lightening fast and offers the features, controls and knobs that enable you to reduce overhead and increase revenue.
We use proprietary technology to make advertising automated and truly Programatic. Our platform is end to end – AdServer, DSP, SSP, DMP and Ad-quality control solution. Offering integrations into hundreds of supply and demand side partners. We’re a lean team with focus on letting the machines take over, with heavy data science backed analytics tools, avails engine, ad quality solution and optimization engines. Our platform also offers post campaign attribution analysis with location, app installs and audience data.